7 Types of Hotel Guests and How to Appeal to Them

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Knowing your guest personas is key to devising a marketing strategy that resonates with the right customer and results in more bookings. A guest personaput simply, is a biography of the typical guest your property attracts. In this blog post, we cover a handful of different types of hotel guests you might encounter and explore how to effectively target them in your marketing efforts. Typically, their days are long and full of meetings. Event planners are one of the most important types of hotel guests - Check out our guide! Bleisure travelerswhile also in town for work, make time in their schedules for more leisure and tourist activities. They might extend their work trip into a long weekend and have a mini-vacation before heading back home. These types of guests will require the same services as business travelers, and also amenities they can enjoy during their off-hours.

Did you know that improving their buyer service could collectively save U. Contrasting your location, building structure, or amenities, providing the best hotel service be subject to is something you have complete be in charge of over. And while the definition of excellent customer service varies by activity, the best customer service hotel be able to be defined by the following characteristics:. At first these suggestions might appear vague.